Business Plan Assignment Example | Topics and Well Written Essays - 2500 words

Business Plan - Assignment ExampleTo this end, encyclopedism master has identified a niche market for its products. The companys market is composed of altogether the foundation campuses located in London. discipline master has tailored its products to serve the linguistic needs of unknown students in London. This market gives the company access to students in foundation campuses in London, who are approximately xxx thousand.Psychographically psychographic segmentation gives a business the opportunity to divide its clients according to their lifestyle, social class and personal preferences. For Learning surmount, this group will be composed of students who are interested in position and do not perform well in their academic subjects because of their low mastery of the English langu time. These students also aware of the enormousness of proper mastery of the English language and expect to use the Universities and College Admissions Service (UCAS) to go to good universities in t he UK.Geographical segmentation In geographical segmentation, the students will be grouped depending on their location. Learning Master in be givens to group the students depending on where their foundation campuses are. Like central London will have Birkbeck, UCL and KCL while the greater London will focus on City University.Demographical segmentation demographic segmentation divides the market into broken groups based on their age, gender, occupation and income. Learning master will divide the students depending on their ethnic background, age and income.Like any other business, Learning Master has competitors who have been in the market offering English lessons either online or direct classes. Some of the companys competitors are online English tutors like BK English who offer their lessons through the internet their services are cheap and cost 20. Since they use the internet, they tend to be more flexible and promote their products through the internet. Despite being cheap the y cannot be rely by